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Press Pass: Kill Screen Seeks to Redefine the Videogame Magazine

The idea behind the next great experiment in reviving the American videogame magazine didn’t come from the board room of a powerhouse publishing giant. It wasn’t spun off from an existing lifestyle magazine or adapted from a successful Web property. It wasn’t the product of a focus group or a marketing survey or a know-nothing middle manager trying in vain to capture younger readers by focusing on a medium he knows nothing about.

Instead, Kill Screen magazine started out as the subject of idle chatter over Indian food.

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